The Second Lady of Ghana, Samira Bawumia, has received praise from the CEO of the Ghana Tourism Authority, Akwasi Agyeman, for her sense of style, which he claims is propelling the growth of the fashion industry.
He claimed that many Ghanaians were inspired by the Second Lady’s chic looks and that she was well-liked for her sense of style.
It is his firm belief that many Ghanaians now use her fashion sense as a model, and that designers are often asked to create similar looks.
He is convinced that the fashion sense of the Second Lady has become a standard for many Ghanaians, leading to an increase in demand for replicas of her outfits from designers.
During the launch of the West Africa Music and Arts Festival, he recounted an incident where designers honored the Second Lady. They revealed that” people are now choosing their designs because of their ability to recreate the Second Lady’s wardrobe. Many clients specifically request replicas of her clothing, indicating an increasing preference for her style.”
He praised the Second Lady’s sense of style, calling it commendable and a major factor in the expansion of Ghana’s fashion industry.
Celebrating West African music, arts, and culture is the goal of the ongoing West Africa Music and Arts Festival.
Renowned artists will perform, and there will also be panel discussions, workshops, and art installations during the event.
Samira Bawumia’s impeccable fashion sense has captured the hearts and minds of many. Through her preference for African prints, she showcases the beauty, versatility, and cultural significance of Ghanaian textiles.
By supporting local designers, she encourages others to embrace African prints, fostering a sense of pride and identity.
Mrs. Bawumia’s endorsement of homegrown fashion labels has elevated their visibility and market appeal, benefiting the entire textile and fashion ecosystem.
Her stylish representation at state events in African print embodies the epitome of a classy African woman.
BY: APPIANIMAA MERCY